Year: 2018

Ronan Bouroullec: design and the secret charm of objects

«The designer’s task is to create objects that speak to people. Like beautiful songs, they can release a charm, a careful balance of seriousness and lightness. To find it, without falling into the ridicule, I think of Jacques Tati». A conversation with Ronan Bouroullec about imagination and creativity, Italian design and industry, and how popular songs can help designers make better things.