«The more full of tech the world is, the more it craves for ethics. Because what matters is not figuring out whether or not we must be afraid of robots, but how to manage digital society in a coordinated manner». A conversation with philosopher Luciano Floridi, director of the Digital Ethics Lab at the University of Oxford. Who in ’95 already warned: «The Internet promotes the growth of knowledge while creating forms of unprecedented ignorance».

«We think Big Techs want our clicks because they want to flock us with ads. But what they are after is the huge amount of data that is necessary to build AI services». Self-driving cars, systems to manage energy consumption, testing devices to defeat illnesses… According to activist Evgeny Morozov data is like oil: they provide private companies with immense power over States. Reason for which, they should be a “common good”.