Milan Design Week 2018
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Fuorisalone 2018: a guide to the 5 Vie events

Curatorship and circular economy are the focus of the Fuorisalone 2018 events in the 5 Vie Art + Design circuit, the district that combines design and craftsmanship.

There are two ingredients that sum up the key events that the 5 Vie Art + Design circuit presents at the Fuorisalone 2018: quality and sustainability. Thus two abused words. But that, in this case, come with clear explanations and contents communicated by the organizers, now in their fifth design week.

What defines quality?

This question springs to mind every time we hear the word. And at the 5 Vie, the answer is simple: quality stands for curatorship. And that is to say giving free hand to professionals of recognized ability. So they can stage different design tales and connect objects with narratives, artifacts with thought. Therefore the purpose is clear: to open up to an audience of non-professionals with cutting-edge but not hermetic content. To provide, in short, those interpretations that are often lacking when one walks along the thin border between design, craftsmanship and art.

Valentina Cameranesi pieces. The designer will be on show at the exhibition Panorama, curated by Annalisa Rosso

Curatorship as the keyword of the Fuorisalone 2018

A parenthesis before entering the program schedule. The renewed attention to curatorship seems to be a red thread of this Fuorisalone 2018. As a matter of fact, the possibility to curate events better, steering away from commercial values, was one of the main reasons that brought also Ventura Future to life (we spoke about it here). A possible explanation for this could well be the desire to reconfirm the leadership role of the Milan Design Week on all the initiatives that were born throughout the years along similar lines, and that are becoming increasingly sophisticated.

Salone del Mobile: the backbone of the Fuorisalone

Because the strength of Milan is to have an event of undisputed value – the Salone del Mobile. Which acts as a commercial backbone to build a Fuorisalone dedicated to culture, experimentation, research and entertainment. Exactly the topics that other cities are pushing in their design weeks, also due to the lack of such a business event as the Salone del Mobile. So Milan can not sit on its laurels. The Fuorisalone has everything to gain in positioning itself as a meeting place, an intellectual and design stimulus. And from doing – as much as possible – a tabula rasa of the most obviously commercial events without any cultural content. Because it is on this ground – that Milan has after all created – that the other design week of the world is moving.

Meet the 5 Vie curators: Annalisa Rosso

Here is the logic behind the choice of the 5 Vie circuit to entrust four experienced curators, able to explain their cultural choices clearly. Like Annalisa Rosso, who will stage a solo show by the designer Valentina Cameranesi at the former hardware store Meazza. «Valentina is in that temporary phase in the life of a designer that I find very interesting», explained Annalisa Rosso to designatlarge. «Because she is still an emerging talent but is crossing a threshold. She is growing, becoming mature and aware. This is the moment in which designers still have the strong desire to do research and define their potentials. A moment in life that I have tried to capture by creating a kind of studio visit, with 5 windows that bring the visitor into the world of this designer with a very strong imagination, and still capable of expressing it».

Meet the 5 Vie curators: Maria Cristina Didero

Ingeniousness and inventiveness are the quality of Erez Nevi Pana‘s designs who will be present with Vegan Design, or The Art of Reduction, curated by Maria Cristina Didero. Nevi Pana, a vegan, makes objects without using animal elements. «Does a chair need protein? He asked me», recalls Maria Cristina Didero. «Obviously not. But refusing to use products that contain animal waste means giving up fabrics and anything from rubber gloves to varnish, from plastic to resins and glues. Thus Erez Nevi Pana experiments to perfect functional and aesthetically suitable materials to build respectful and beautiful objects. Is this realistic? Not for us. But Nevi Pana believes in this in a way that reminds me of those who, in history, supported apparently impossible causes. Like the end of apartheid, the conquest of divorce, the rights of women. And this is why I respect him». (cover photo)

Meet the 5 Vie curators: Nicolas Bellavance-Lecompte

At the Unsighted exhibition, in via Cesare Correnti 14, Beirut’s Carwan gallerist Nicolas Bellavance-Lecompte will instead stage “anti-site-specific” works, ie created without knowing the exhibition context or their final destination. Roberto Sironi, Anton Alvarez, Bahraini Danish, Eric Schmitt, Niamh Barry, Omer Arbel and Seo Jeong Hwa Seo Jeonghwa have experimented with this open and counter-current research. «The focus will be on the object as an autonomous agent», said Bellavance-Lecompte.

The mobile recycling platform Trashpresso will be on show in Piazza Vetra

Meet the 5 Vie curators: Alice Stori Lichtenstein

Also in via Cesare Correnti 14 will be staged Arcadia a show by Sara Ricciardi curated by Alice Stori Lichtenstein. The theme of this exhibition is the study of the bond that objects create between the past and the present. It’s the narration of the non-concrete but often ideological or anthropological legacies that we confront ourselves with. The curator, who for years has been promoting residence design in Schloss Hollenegg Castle in Austria, has entrusted Sara Ricciardi with the task of creating a sensorial installation. Arcadia will illustrate, by addressing these issues, the work carried out at the castle.

The circular economy focus and Trashpresso

But we also mentioned, at the start, the focus on the circular economy. The 5 Vie Art + Design circuit will face this theme with the It’s Circular forum at ANCE (via San Maurilio, 15 and 16 April). And it will show (in Piazza Vetra) the Trashpresso platform that transforms plastic and fabrics into architectural materials. This mobile machine was unveiled at the Shanghai Earth Day 2017 and illustrated in the Jackie Chan Green Hero series by the National Geographic. Shaped as a container and powered by solar panels it was used last July to clean up the glacier region NianBao Yuze in the Tibetan Plateau. This is the glacier that feeds the waters of the Yellow, Yangtze and Mekong Rivers. It will be shown for the first time, and in activity, in Italy.

The circular economy focus and social sustainability

While the curator Susanna Conte, in collaboration with Franco Raggi, will interpret the theme of the circular economy by exploring its potential in terms of quality of life in prisons. «We started from a question. Can design improve the life of those who have to live in confined spaces with people whom they have not chosen?», said Conte. The answer is a collection of suspended furniture made from recycled plastic made by a social workshop. It will be exhibited in the basement of the Society of Encouragement of Arts and Crafts (SIAM). Where a mock up of a cell from the Opera prison (near Milan) will be rebuilt. The title of the exhibition is Stanze Sospese.

Palazzo Litta and the Design Parade

Among all the other events, we look forward to seeing The Litta Variatons / 4th movement at Palazzo Litta, curated by DAMN magazine and MoscaPartners, with an installation by Asif Khan and the presence of cutting-edge schools (ECAL and the Milan Polytechnic). Many names: including Limonta (with a collection of wallpapers by the talented and poetic Vito Nesta) and De Castelli (who last year presented one of the most interesting projects of the Salone del Mobile 2017).

The Design Pride, the white night of the circuit, will be on April 18th, from 6pm to 11pm.

READ ALL ABOUT THE FUORISALONE 2018 HERE

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